Baker, S. (1979). Systematic approach to advertising creativity. New York: McGraw-Hill.
Чикагска система за цитиранеBaker, Stephen. Systematic Approach to Advertising Creativity. New York: McGraw-Hill, 1979.
MLA формат за цитиранеBaker, Stephen. Systematic Approach to Advertising Creativity. New York: McGraw-Hill, 1979.
Внимание: Тези цитати може да не са 100% точни.