Moriarty, S. E. (1991). Creative advertising: Theory and practice (2nd ed.). Englewood Cliffs NJ: Prentice-Hall.
Чикагска система за цитиранеMoriarty, Sandra E. Creative Advertising: Theory and Practice. 2nd ed. Englewood Cliffs NJ: Prentice-Hall, 1991.
MLA формат за цитиранеMoriarty, Sandra E. Creative Advertising: Theory and Practice. 2nd ed. Englewood Cliffs NJ: Prentice-Hall, 1991.
Внимание: Тези цитати може да не са 100% точни.