Selling today : partnering to create value /
This text helps students understand the value of developing their personal selling skills by exposing them to a careful integration of personal selling academic theory and real-world applications. And with the largest number of learn by doing materials available in any personal selling text, this bo...
Пълно описание
| Основни автори: |
Manning, Gerald L., (Author), Ahearne, Michael, (Author), Reece, Barry L., (Author), Goyal, Anita, 1972- (Author) |
| Формат: |
Книга
|
| Език: |
English
|
| Публикувано: |
Harlow :
Pearson,
[2014]
|
| Издание: |
Thirteen edition. Global edition. |
| Предмети: |
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