The shift : the transformation of today's marketers into tomorrow's growth leaders /
Praise for The Shift. "More than ever, the role of marketing has to be to drive profitable growth by unlocking customer insights. The Shift provides inspiring examples of how leading marketers are getting it done." Cammie Dunaway, executive vice president of sales and marketing, Nintendo o...
Основен автор: | Davis, Scott M., 1964- |
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Формат: | Електронна книга |
Език: | English |
Публикувано: |
San Francisco, CA :
Jossey-Bass,
℗♭2009.
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Издание: | 1st ed. |
Предмети: | |
Онлайн достъп: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=280577 |
Подобни документи: |
Print version::
Shift. |
Онлайн достъп от Библиотека ”Паница” на Американския университет в България: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=280577 |
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Провери в Paniza Library, AUBG | Сигнатура: |
HF5415 .D377 2009eb |
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