APA цитиране

Heyman, J. H. (2008). All you need is a good idea!: How to create marketing messages that actually get results. Hoboken, N.J.: Wiley.

Чикагска система за цитиране

Heyman, Jay H. All You Need Is a Good Idea!: How to Create Marketing Messages That Actually Get Results. Hoboken, N.J.: Wiley, 2008.

MLA формат за цитиране

Heyman, Jay H. All You Need Is a Good Idea!: How to Create Marketing Messages That Actually Get Results. Hoboken, N.J.: Wiley, 2008.