The power of strategy innovation a new way of linking creativity and strategic planning to discover great business opportunities /
| Основен автор: | Johnston, Robert E. |
|---|---|
| Автор-организации: | ebrary, Inc. |
| Други автори: | Bate, J. Douglas. |
| Формат: | Електронен |
| Език: | English |
| Публикувано: |
New York :
Amacom,
c2003.
|
| Предмети: | |
| Онлайн достъп: |
An electronic book accessible through the World Wide Web; click to view |
Съдържание:
- Strategy meets innovation
- Strategy innovation is managing the future
- Strategy innovation is not strategic planning
- The discovery process
- The discovery process : the Moen story
- The discovery process : staging phase
- The discovery process : aligning phase
- The discovery process : exploring phase
- The discovery process : creating phase
- The discovery process : mapping phase
- Maximizing the discovery process
- Formalizing a strategy innovation system
- Epilogue: the future of strategy innovation.