Bridging the gaps in global communication /
"This major textbook for a growing area of study provides the reader with the framework necessary for understanding the implications of communication in the global media marketplace. Using practical examples, Newsom offers students and media professionals as indispensable guide to mastering the...
Основен автор: | Newsom, Doug. |
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Формат: | Книга |
Език: | English |
Публикувано: |
Malden, MA, USA :
Blackwell Pub.,
2007.
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Предмети: | |
Онлайн достъп: |
Table of contents only Contributor biographical information Publisher description Bridging the gaps in global communication |
Резюме: |
"This major textbook for a growing area of study provides the reader with the framework necessary for understanding the implications of communication in the global media marketplace. Using practical examples, Newsom offers students and media professionals as indispensable guide to mastering the art of international and intercultural communication."--BOOK JACKET. |
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Физически характеристики: |
x, 153 p. : ill. ; 23 cm. |
Библиография: |
Includes bibliographical references (p. 143-147) and index. |
ISBN: |
1405144114 (hardback : alk. paper) 9781405144117 (hardback : alk. paper) 1405144122 (pbk. : alk. paper) 9781405144124 (pbk. : alk. paper) |