The engineering of consent /
| Основен автор: | Bernays, Edward L., 1891-1995, (ed.) |
|---|---|
| Други автори: | Cutler, Howard Walden. |
| Формат: | Книга |
| Език: | English |
| Публикувано: |
Norman :
University of Oklahoma Press,
1955.
|
| Издание: | 1st ed. |
| Предмети: |
Съдържание:
- The theory and practice of public relations : a resume / Edward L. Bernays
- Objectives / Howard Walden Cutler
- Research / Sherwood Dodge
- Strategy / Nicholas Samstag
- Themes and symbols / Doris E. Fleischman and Howard Walden Cutler
- Organization for public relations / John Price Jones
- Planning / Benjamin Fine
- The tactics of public relations / A. Robert Ginsburgh.