The brand gym a practical workout to gain and retain brand leadership /
"This refreshingly simple, practical guide demonstrates how brand management can boost business performance. It is the ideal inspiration for creating growth in today's tough economic times. Following the template of the original version, the book consists of a programme of eight "Work...
| Основен автор: | Taylor, David, 1964- |
|---|---|
| Автор-организации: | ebrary, Inc. |
| Други автори: | Nichols, David, 1967- |
| Формат: | Електронен |
| Език: | English |
| Публикувано: |
Chichester, U.K. :
Wiley,
2010.
|
| Издание: | 2nd ed. |
| Предмети: | |
| Онлайн достъп: |
An electronic book accessible through the World Wide Web; click to view |
| Онлайн достъп от Библиотека ”Паница” на Американския университет в България: |
An electronic book accessible through the World Wide Web; click to view |
|---|
| Провери в Paniza Library, AUBG | Сигнатура: |
HD69.B7 T39 2010eb |
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