The story so far what we know about the business of digital journalism /
| Основен автор: | Grueskin, Bill. |
|---|---|
| Автор-организации: | ebrary, Inc. |
| Други автори: | Seave, Ava., Graves, Lucas, 1970- |
| Формат: | Електронен |
| Език: | English |
| Публикувано: |
New York :
Columbia University Press,
2011.
|
| Серия: |
Columbia journalism review books
|
| Предмети: | |
| Онлайн достъп: |
An electronic book accessible through the World Wide Web; click to view |
Съдържание:
- Introduction
- News from everywhere: the economics of digital journalism
- The trouble with traffic: why big audiences aren't always profitable
- Local and niche sites: the advantages of being small
- The new new media: mobile, video and other emerging platforms
- Paywalls: information at a price
- Aggregation: 'shameless' and essential
- Dollars and dimes: the new costs of doing business
- New users, new revenue: alternative ways to make money
- Managing digital: audience, data and dollars
- Conclusion.