Strategic management of innovation and design /
"There is now widespread agreement that innovation holds the key to future economic and social prosperity in developed countries. But what kind of innovation is required and what is the best way to manage, steer and organize it? Grounded in the experiences of innovative firms and based on the m...
Основен автор: | Le Masson, Pascal. |
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Други автори: | Weil, Benoît, Hatchuel, Armand. |
Формат: | Книга |
Език: | English French |
Публикувано: |
Cambridge ; New York :
Cambridge University Press,
2012.
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Предмети: | |
Онлайн достъп: |
Cover image |
Онлайн достъп от Библиотека ”Паница” на Американския университет в България: |
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Провери в Paniza Library, AUBG | Сигнатура: |
HD45 .L3313 2012 |
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