Strategic management of health care organizations
| Основен автор: | Ginter, Peter M. |
|---|---|
| Автор-организации: | ebrary, Inc. |
| Други автори: | Duncan, W. Jack, Swayne, Linda E. |
| Формат: | Електронен |
| Език: | English |
| Публикувано: |
San Francisco, Calif. :
John Wiley & Sons/Jossey-Bass,
c2013.
|
| Издание: | 7th ed. |
| Предмети: | |
| Онлайн достъп: |
An electronic book accessible through the World Wide Web; click to view |
Съдържание:
- The nature of strategic management
- Understanding and analyzing the general environment and the health care environment
- Service area competitor analysis
- Internal environmental analysis and competitive advantage
- Directional strategies
- Developing strategic alternatives
- Evaluation of alternatives and strategic choice
- Value adding service delivery strategies
- Value adding support strategies
- Communicating the strategy and developing action plans.