Transformations of retailing in Europe after 1945
| Автор-организации: | ebrary, Inc. |
|---|---|
| Други автори: | Jessen, Ralph., Nembach-Langer, Lydia. |
| Формат: | Електронен |
| Език: | English |
| Публикувано: |
Farnham, England ; Burlington, Vt. :
Ashgate,
c2012.
|
| Серия: |
History of retailing and consumption.
|
| Предмети: | |
| Онлайн достъп: |
An electronic book accessible through the World Wide Web; click to view |
Съдържание:
- List of tables of figures
- Notes on the contributors
- General editor's preface
- Introduction: transformations of retailing in Europe after 1945 / Ralph Jessen and Lydia Langer
- Consumer society revisited : affluence, choice and diversity / Frank Trentmann
- Americanization of retailing? : the introduction of self-service
- The coming of the supermarket : the processes and consequences of transplanting American know how into Britain / Gareth Shaw, Adrian Bailey, Andrew Alexander, Dawn Nell and Jane Hamlet
- The long way to the supermarket : entrepreneurial innovation and adaptation in 1950s-1960s Italy / Emanuela Scarpellini
- How West German retailers learned to sell to a mass consumer society : self-service and supermarkets between "Americanization" and "Europeanization", 1950s-1960s / Lydia Langer
- Beyond self-service : the limits of "Americanization" in post-war West German retailing in comparative perspective / Jan Logemann
- New and old places of consumption
- Automatic trade : self-service and the polycentric early history of slot machines / Angelika Epple
- Mail order retailing in Britain since 1945 : credit community and technology / Richard Coopey
- What sex are sex shops? : the retailing of erotica in West Germany before the legalization of pornography / Elizabeth Heineman
- "Everything that exists in capitalism can be found in the department store" : the development of department stores in the Federal Republic of Germany, 1949-2000 / Ralf Banken
- Scientific knowledge, technical innovations and the retail trade
- Managing the unmanageable : the professionalization of market and consumer research in post-war Europe / Stefan Schwarzkopf
- Irradiating fish : improving food chains : retailers as mediators in a German innovation network : 1968-1977 / Karin Zachmann
- Cool alliances : freezers, frozen fish, and the shaping of industry-retail relations in Norway, 1950-1960 / Terje Finstad
- The barcode revolution in German food retailing / Annika Menke
- Index.