Layout /
Основен автор: | Ballinger, Raymond A., 1907-1985. |
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Формат: | Книга |
Език: | English |
Публикувано: |
New York,
Reinhold Pub. Corp.,
[1956].
|
Предмети: | |
Подобни документи: |
Online version::
Layout. |
Съдържание:
- Genesis: when a page begins
- The page in time: papyrus, pen, print, and process
- The timed page: an awareness of moment
- Departure: the choice of technique
- Layout structure 1: symmetry
- Layout structure 2: asymmetry
- Layout structure 3: the border
- Communication: the page and people
- Mechanics of layout: size, shape, and form
- Tools of layout art: the importance of equipment
- Presentation: the vision made visual
- Typography: the legible and the experimental
- Production: the visual becomes reality
- The busy page: the assets of too much
- Continuity: the layout in plural
- Hard sell: it's beautiful, but
- Touch of humor: for the love of laughter
- Gimmicks: two and one-half dimension
- Lexicon: a miniature dictionary of terms.