Attention and value keys to understanding museum visitors /
| Основен автор: | Bitgood, Stephen. |
|---|---|
| Автор-организации: | ebrary, Inc. |
| Формат: | Електронен |
| Език: | English |
| Публикувано: |
Walnut Creek, Calif. :
Left Coast Press, Inc.,
2013.
|
| Предмети: | |
| Онлайн достъп: |
An electronic book accessible through the World Wide Web; click to view |
Съдържание:
- Part 1. What We Know about Visitor Attention
- Introduction
- Early Studies
- Theories and Models
- Outcomes of Engaged Attention
- Overview of the Attention-Value Model
- Part 2. Understanding Value and Motivation
- Value as a Combination of Quality and Duration
- How Value Influences Choice of Text
- Predicting Engaged Attention to Exhibit Text
- Part 3. Ways to Promote Engaged Attention
- Visitor Self Guides
- Instructions to Describe/Compare Objects
- Label Placement
- Supplementing Audio with Text
- Large Interpretive Background
- Part 4. Promoting Engaged Attention through Exhibit Design
- Phenomena that Decrease Visitor Attention
- Visitor Navigation and Attention
- Some Guiding Principles for Exhibitions
- Appendix A: Checklist for Managing Attention.