Business development for lawyers : strategies for getting and keeping clients /
| Основен автор: | Schmidt, Sally J., (Author) |
|---|---|
| Формат: | Електронна книга |
| Език: | English |
| Публикувано: |
[New York] :
Alm Pub.,
[2006]
|
| Предмети: | |
| Онлайн достъп: |
An electronic book accessible through the World Wide Web; click to view |
| Подобни документи: |
Print version::
Business development for lawyers : strategies for getting and keeping clients. |
Съдържание:
- Overview : positioning yourself and building credibility
- Writing for publication
- Public speaking
- Dealing with the media
- Preparing written marketing materials
- Organizational involvement
- Overview : developing relationships and generating business
- Attending social events, meetings and conferences
- Satisfying clients and building loyalty
- Cross selling and expanding client relationships
- Managing relationships with significant clients
- Handling difficult client situations
- Building relationships with referral sources
- Preparing effective proposals and pitches for business
- Following up with targets
- "Closing" and asking for business.