Корично изображение Електронна книга

Bringing strategy back : how strategic shock absorbers make planning relevant in a world of constant change /

"Executives talk about developing innovative new strategies. They go to conferences on change and hire consultants to manage strategic reinvention. In short, they equate great strategy with great performance. Yet, all too often, strategic change occurs in reaction mode. Sales are down and marke...

Пълно описание

Основен автор: Sampler, Jeffrey L., (Author)
Формат: Електронна книга
Език: English
Публикувано: San Francisco : Jossey-Bass, [2015]
Серия: Jossey-Bass business & management series.
Предмети:
Онлайн достъп: An electronic book accessible through the World Wide Web; click to view
Подобни документи: Print version:: Bringing strategy back : how strategic shock absorbers make planning relevant in a world of constant change.