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The voice of business : Hill & Knowlton and postwar public relations /

In 1933, John W. Hill opened the New York office of what would become the most important public relations agency in history: Hill & Knowlton, Inc. By 1959, the firm had a payroll of 250 employees around the world and was ranked as the best in its business by journalists and other public relation...

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Основен автор: Russell, Karen Miller.
Формат: Електронна книга
Език: English
Публикувано: Chapel Hill, NC : University of North Carolina Press, ℗♭1999.
Серия: Luther Hartwell Hodges series on business, society, and the state.
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Онлайн достъп: http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=47816
Подобни документи: Print version:: Voice of business.
Резюме: In 1933, John W. Hill opened the New York office of what would become the most important public relations agency in history: Hill & Knowlton, Inc. By 1959, the firm had a payroll of 250 employees around the world and was ranked as the best in its business by journalists and other public relations practitioners. The Voice of Business, the first full-length study of a single public relations firm, chronicles the influence exerted by Hill & Knowlton on American public discourse in the years following World War II.
Физически характеристики: 1 online resource ([xiii], 261 pages) : illustrations.
Формат: Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002.
Библиография: Includes bibliographical references (pages 199-252) and index.
ISBN: 0807866946
9780807866948