Demographics : a casebook for business and government /
This is a collection of 20 case studies prepared by a group of demographers; professors of economics, sociology, population studies, business, and marketing; and research analysts interested in understanding a world of changing demographics. Because the study of demography is becoming increasingly i...
| Други автори: | Kintner, Hallie J. |
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| Формат: | Електронна книга |
| Език: | English |
| Публикувано: |
Santa Monica, CA :
Rand,
℗♭1997.
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| Предмети: | |
| Онлайн достъп: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=47939 |
| Подобни документи: |
Print version::
Demographics. |
| Резюме: |
This is a collection of 20 case studies prepared by a group of demographers; professors of economics, sociology, population studies, business, and marketing; and research analysts interested in understanding a world of changing demographics. Because the study of demography is becoming increasingly important to a growing number of professionals and decisionmakers in business and government, these case studies were written to address how the science of demography is being applied to real-world problems. Written in nontechnical language and presented in a classroom-tested format, this easy-to-use guidebook covers applications of applied demography in government planning, long-term corporate strategy, forecasting, human resource management, and marketing. The authors show how to tie financial, political, and legal analysis into a consideration of demographic data and trends. |
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| Описание на библ. документ: |
"Second printing ... Originally published by Westview Press, Boulder, Co., in 1994"--Page 2 of cover. |
| Физически характеристики: |
1 online resource (ix, 361 pages) : illustrations, maps |
| Библиография: |
Includes bibliographical references. |
| ISBN: |
0585383936 9780585383934 0833025422 9780833025425 |