Building, leading, and managing strategic alliances : how to work effectively and profitably with partner companies /
Corporate acquisition is no longer the growth model for technology-based companies. Now the name of the game is alliances.
Основен автор: | Kuglin, Fred A. |
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Други автори: | Hook, Jeff. |
Формат: | Електронна книга |
Език: | English |
Публикувано: |
New York :
Amacom,
℗♭2002.
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Предмети: | |
Онлайн достъп: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=71475 |
Подобни документи: |
Print version::
Building, leading, and managing strategic alliances. |
Съдържание:
- Preliminaries; Contents; 1. What Is an Alliance?; 2. Great Idea, but How Do I Get Started?; 3. 3G Wireless Networks; 4. Telecom Providers and 3G Wireless Device Manufacturers: A 1 Trillion Investment, yet Where's the Value?; 5. Mission Impossible?; 6. Transportation; 7. Health Care: Alliances and a Healthy Supply Chain; 8. Software Companies and Consulting Firms; 9. Know When to Hold, and Know When to Fold; 10. Critical Success Factors in Establishing Alliances; Index