Корично изображение Електронна книга

Internet marketing for information technology companies : proven online techniques to increase sales and profits for hardware, software and networking companies /

While information technology companies have a special affinity for the Internet, they are not necessarily using Internet marketing to its fullest potential. Addressing the specific Internet marketing needs of IT companies and written for IT marketing pros, this how-to guide shows how to make the bes...

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Основен автор: Silverstein, Barry, 1948-
Формат: Електронна книга
Език: English
Публикувано: Gulf Breeze, FL : Maximum Press, ℗♭2001.
Издание: 2nd ed.
Предмети:
Internet marketing.
Information technology > Marketing > Computer network resources.
Computers > Marketing > Computer network resources.
Computer software > Marketing > Computer network resources.
Computer engineering > Marketing > Computer network resources.
BUSINESS & ECONOMICS > International > Marketing.
BUSINESS & ECONOMICS > Marketing > Multilevel.
BUSINESS & ECONOMICS > Exports & Imports.
BUSINESS & ECONOMICS > E-Commerce > Internet Marketing.
Electronic books.
Онлайн достъп: http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=83595
Подобни документи: Print version:: Internet marketing for information technology companies.
Резюме: While information technology companies have a special affinity for the Internet, they are not necessarily using Internet marketing to its fullest potential. Addressing the specific Internet marketing needs of IT companies and written for IT marketing pros, this how-to guide shows how to make the best of a Web site, get the most out of online advertising and e-mail marketing, build a Web community, and participate in affiliate marketing programs. Numerous case studies from IT companies are used to illustrate the concepts.
Физически характеристики: 1 online resource (xxx, 430 pages) : illustrations
ISBN: 1885068840
9781885068842

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