The source of success : five enduring principles at the heart of real leadership /
InIn The Source of Success, Peter Georgescu, former CEO of the world-renowned advertising agency Young & Rubicam, reveals the nature of the new economic world, and shows what it takes to win in this intensely competitive arena. Georgescu presents a new standard of leadership that focuses on the...
| Основен автор: | Georgescu, Peter. |
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| Други автори: | Dorsey, David, 1952- |
| Формат: | Електронна книга |
| Език: | English |
| Публикувано: |
San Francisco :
Jossey-Bass,
℗♭2005.
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| Издание: | 1st ed. |
| Серия: |
J-B US non-Franchise Leadership Ser.
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| Предмети: | |
| Онлайн достъп: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=139667 |
| Подобни документи: |
Print version::
Source of success. |
| Резюме: |
InIn The Source of Success, Peter Georgescu, former CEO of the world-renowned advertising agency Young & Rubicam, reveals the nature of the new economic world, and shows what it takes to win in this intensely competitive arena. Georgescu presents a new standard of leadership that focuses on the key source of value in today's corporation: the relationship between the informed customer and the creative employee a relationship, he shows, that must be built with honesty and integrity. Georgescu's vision rests on five crucial principles, which together can unleash a tremendous untapped reservoir o. |
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| Описание на библ. документ: |
Includes index. |
| Физически характеристики: |
1 online resource (xvii, 177 pages). |
| ISBN: |
0787981338 9780787981334 9780787980375 0787980374 |