Корично изображение Електронна книга

How to measure anything : finding the value of "intangibles" in business /

Основен автор: Hubbard, Douglas W., 1962-
Формат: Електронна книга
Език: English
Публикувано: Hoboken, N.J. : John Wiley & Sons, ℗♭2007.
Предмети:
Онлайн достъп: http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=204973
Подобни документи: Print version:: How to measure anything.
Съдържание:
  • The intangibles and the challenge
  • An intuitive measurement habit : Eratosthenes, Enrico & Emily
  • The illusion of intangibles : why immeasurables aren't
  • Clarifying the measurement problem
  • Calibrated estimates : how much do you know now?
  • Measuring risk : introduction to the Monte Carlo
  • Measuring the value of information
  • The transition : from what measure to how to measure
  • Sampling reality : how observing some things tells us about all things
  • Bayes : adding to what you know now
  • Preference & attitudes : the softer side of measurement
  • The ultimate measurement instrument : human judges
  • New measurement instruments for management
  • A universal measurement method : applied information economics
  • Bringing the pieces together.