Riches in niches : how to make it BIG in a small market /
| Основен автор: | Friedmann, Susan A. |
|---|---|
| Формат: | Електронна книга |
| Език: | English |
| Публикувано: |
Franklin Lakes, NJ :
Career Press,
℗♭2007.
|
| Предмети: | |
| Онлайн достъп: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=231094 |
| Подобни документи: |
Print version::
Riches in niches. |
Съдържание:
- Confessions of a nichepreneur
- A case for the prosecution: Why should I become a nichepreneur?
- The glue that holds your niche together
- Susan's seven secrets
- Success strategies of niche marketing:
- Your sneak preview
- Susan's secret success strategy #1 The name of the game
- Susan's secret success strategy #2 Build your media muscle
- Susan's secret success strategy #3 Move the movers, shake the shakers
- Susan's secret success strategy #4 Catch writing fever
- Susan's secret success strategy #5 The triple "E" equation: experts educate exponentially
- Susan's secret success strategy #6 The expert is always "in"
- Susan's secret success strategy #7 The wind beneath their wings
- Your life as a nichepreneur
- A gold mine of resource riches
- Epilogue
- About the author.