Powers of persuasion : the inside story of British advertising : 1951-2000 /
During much of the second half of the 20th century advertising in Britain led the world. Powers of Persuasion tells the story of this dynamic, exhilarating era, with pen portraits of the personalities involved, anecdotes, and case histories - written from the inside by one of the industry's lea...
| Основен автор: | Fletcher, Winston. |
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| Формат: | Електронна книга |
| Език: | English |
| Публикувано: |
Oxford, UK :
Oxford University Press,
2008.
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| Предмети: | |
| Онлайн достъп: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=271241 |
| Подобни документи: |
Print version::
Powers of persuasion. |
| Онлайн достъп от Библиотека ”Паница” на Американския университет в България: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=271241 |
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| Провери в Paniza Library, AUBG | Сигнатура: |
HF5813.G7 F64 2008eb |
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