International business scholarship : AIB fellows on the first 50 years and beyond /
The AIB Fellows Group includes top researchers, educators, and administrators in the IB field. Most of its 60 members have contributed to this edited volume as authors, co-authors and reviewers, including such noteworthy scholars as John Dunning, Alan Rugman and Yair Aharoni, among many others. Its...
| Други автори: | Boddewyn, J. J. |
|---|---|
| Формат: | Електронна книга |
| Език: | English |
| Публикувано: |
Bingley, UK :
Emerald Jai,
2008.
|
| Издание: | 1st ed. |
| Серия: |
Research in global strategic management ;
v. 14. |
| Предмети: | |
| Онлайн достъп: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=512760 |
Съдържание:
- Introduction / Jean J. Boddewyn
- history of the AIB fellows : 1975-2008 / Jean J. Boddewyn
- International business history : an AIB tradition / Mira Wilkins
- International business and finance scholarship / Raj Aggarwal
- Reassesing global marketing strategy / Susan P. Douglas and C. Samuel Craig
- Internalization theory and its impact on the field of international business / Alan M. Rugman and Alain Verbeke
- The internationalization of multinationals / Yair Aharoni and Ravi Ramamurti
- Obstacles to globalization : a research agenda / Jack Behrman
- Rigor in international business research : a review and methodological recommendations / S. Tamer Cavusgil, Z. Seyda Delignoul and David A. Griffith
- New directions in international-business research : a personal viewpoint / John Dunning
- Global sourcing strategy and performance : a fit versus balance perspective / Masaaki Kotabe, Janet Y. Murray and Michael J. Mol
- A historical examination of the evolution of international advertising standardization/adaptation thought / John K. Ryans Jr., David Griffith and Subhash Jain
- Creating insight : the imperative for research in international business / John Stopford
- Simulation as virtual reality in international-business education / Hans Thorelli
- International-business scholarship : contributing to a broader definition of success / Nancy Adler
- Interorganizational cooperation and our manifest destiny : an evolutionary perspective / Farok J. Contractor
- The development of international-management knowledge in the German-speaking countries / Klaus Macharzina
- The race between the forces leading to a first or last global civilization / Howard V. Perlmutter.