Fans of the world, unite! : a (capitalist) manifesto for sports consumers /
This title proposes a significant restructuring of sports leagues and sets out a rational programme for a revolution that will serve the best interests of the fans and of the sport itself. But the book is not Marxist: it shows how a revolution in the organization of sports might even benefit the own...
| Основен автор: | Ross, Stephen F., 1955- |
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| Други автори: | Szymanski, Stefan, 1960- |
| Формат: | Електронна книга |
| Език: | English |
| Публикувано: |
Stanford, Calif. :
Stanford Economics and Finance,
2008.
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| Предмети: | |
| Онлайн достъп: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=297613 |
| Подобни документи: |
Print version::
Fans of the world, unite! |
| Резюме: |
This title proposes a significant restructuring of sports leagues and sets out a rational programme for a revolution that will serve the best interests of the fans and of the sport itself. But the book is not Marxist: it shows how a revolution in the organization of sports might even benefit the owners. By harnessing the power of markets, sports leagues can be made both more responsive to the needs of the fans, and more efficient. |
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| Физически характеристики: |
1 online resource (viii, 221 pages) |
| Библиография: |
Includes bibliographical references and index. |
| ISBN: |
9780804769778 080476977X |