90 Days to success as a small business owner /
This book contains hundreds of strategies that small-business owners can introduce into their daily routine to keep valued customers and attract new ones. Topics range from product positioning, pricing, and advertising to employee management, customer service, and brand loyalty. With an emphasis on...
| Основен автор: | Thomsen, Barry. |
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| Формат: | Електронна книга |
| Език: | English |
| Публикувано: |
Boston, MA :
Course Technology, Cengage Learning,
℗♭2012.
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| Предмети: | |
| Онлайн достъп: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=359869 |
| Подобни документи: |
Print version::
90 Days to success as a small business owner. |
| Резюме: |
This book contains hundreds of strategies that small-business owners can introduce into their daily routine to keep valued customers and attract new ones. Topics range from product positioning, pricing, and advertising to employee management, customer service, and brand loyalty. With an emphasis on proven methods and concrete action items, the book also includes quick-reference checklists and self-assessments that make it a must-have field guide for the small-business owner who is preparing for startup or ready to grow an existing business. --Book Jacket. |
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| Физически характеристики: |
1 online resource (xvi, 352 pages) |
| Библиография: |
Includes bibliographical references and index. |
| ISBN: |
9781435459274 143545927X |