A pocket business guide for artists and designers /
Annotation
| Основен автор: | Branagan, Alison. |
|---|---|
| Формат: | Електронна книга |
| Език: | English |
| Публикувано: |
London :
A & C Black,
2011.
|
| Серия: |
Essential guides.
|
| Предмети: | |
| Онлайн достъп: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=411579 |
| Подобни документи: |
Print version::
Pocket Business Guide for Artists and Designers : 100 Things You Need to Know. |
Съдържание:
- Cover; Contents; Introduction; Business; 1. Why should I register as self-employed?; 2. Is seeking guidance advisable?; 3. What should I do if I want to work with others?; 4. What is a private limited company?; 5. Should I set up a company?; 6. Are the arts or commercial worlds for me?; 7. Should I open a business account?; 8. How expensive is it to set up a studio?; 9. Why do I require a maker's mark?; 10. What is market research?; 11. Why should I buy a wall planner?; 12. Do I have skills gaps?; 13. Is reading industry periodicals necessary?; 14. Who are art buyers?
- 15. What is a residency?16. How do I undertake a commission?; 17. How do I plan a workshop?; 18. Should I try to run a market stall?; 19. Should I have my own exhibition?; 20. What is the difference between a trade fair and a retail fair?; 21. How do I seek representation?; 22. Where do I find clients and customers?; 23. Do I understand the client?; 24. How do I sell my artwork, creative products or services?; 25. Where do I find a manufacturer?; 26. Should I trust people?; 27. Why do I need to focus?; 28. Do I require further study?; 29. Innovation
- why is it important?
- 30. Why is time management such an issue?Promotion; 31. Will I be discovered?; 32. What is wrong with web-based email addresses?; 33. What is so important about design format?; 34. Should I develop a brand identity?; 35. What do I need to promote myself?; 36. Is it okay to take my own photographs?; 37. How relevant is a CV?; 38. Why should I enter competitions?; 39. How do I write a media release?; 40. What is so important about self-presentation?; 41. Why is personal confidence such an issue?; 42. What are industry directories?; 43. How do I get my work or products into the media?
- 44. Why should I join a professional body?45. How do I start networking?; 46. Do I need a website?; 47. Where should I showcase?; 48. Why should I invent publicity stunts?; 49. What is sponsorship?; 50. How much time and money should I spend on promotion?; Legal; 51. Why do I need a working knowledge about legal matters?; 52. What is copyright?; 53. How do I protect my rights?; 54. What is a licence?; 55. Why should I apply for design right?; 56. What are trademarks?; 57. Why should I keep inventions secret?; 58. What is the relevance of terms and conditions?
- 59. What is the point of having a contract?60. Why should I read a contract?; 61. What should I do if I do not agree with a contract?; 62. How do I spot a rights grab?; 63. What should I do if I have been ripped off?; 64. Tell me about DACS; 65. What insurance do I require?; 66. What is so important about safety?; 67. What are British Standards and CE marking?; 68. How do environmental regulations apply?; 69. What is a CRB check? What is the ISA?; 70. Do other regulations apply to me?; Money; 71. What should I do if I am making money while still studying?