Rethink, reinvent, reposition : 12 strategies to renew your business and boost your bottom line /
Offers tactics for engineering a breakout business, including how to repackage products to make them seem original, the best way to shift business to the next hot thing, ways to attract new customers, and how to enter new markets.
| Основен автор: | Hopf, Leo. |
|---|---|
| Други автори: | Welter, William. |
| Формат: | Електронна книга |
| Език: | English |
| Публикувано: |
Avon, Mass. :
Adams Business,
℗♭2010.
|
| Предмети: | |
| Онлайн достъп: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=417365 |
| Подобни документи: |
Print version::
Rethink, reinvent, reposition. |
Съдържание:
- Twelve strategies for organizational renewal
- The renewal process
- Developing a short list of renewal candidates
- Committing to the reinvention effort
- Structuring your reinvention phase
- Coming to grips with the twelve renewal strategies
- Choosing the best renewal alternative
- Making the transition to the new business model
- Avoiding traps along the way
- Building renewal capabilities in the next generation of leaders.