Crossmedia innovations texts, markets, institutions /
| Други автори: | Ibrus, Indrek., Scolari, Carlos Alberto, 1963- |
|---|---|
| Формат: | Електронен |
| Език: | English |
| Публикувано: |
Frankfurt am Main ; New York :
Peter Lang,
℗♭2012.
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| Предмети: | |
| Онлайн достъп: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=542502 |
Съдържание:
- Cover; Contents; Introduction: Crossmedia innovation? Indrek Ibrus and Carlos A. Scolari; 1 Crossmedia innovations: Textual; Transmedia space. Maarja Saldre and Peeter Torop; The Triplets and the incredible shrinking narrative: Playing in the borderland between transmedia storytelling and adaptation. Carlos A. Scolari; Crossmedia cross-stitch: Spinoff stories astransmedial and intramedial suture. Colin B Harvey; The view from the fourth wall window: Crossmedia fictions. Sarah Atkinson; Fringe: Playful transmedia. Andreu Belsunces Goncʹalves.
- The digital utterance: A crossmedia approach to media education. Richard Berger and Ashley Woodfall2 Crossmedia innovations: Economic; The fandom menace or the phantom author? On sharecropping, crossmedia and copyright. Joan Ramon Rodriguez-Amat and Katharine Sarikakis; Audience activity as a co-production of crossmedia content. Goran Bolin; Movie industry goes viral in the XXIst century. If what counts is the buzz{u2026} Cincia Colapinto and Eleonora Benecchi.
- Towards transmedia innovation: An empirical analysis of a multiplatform format. Annika Wiklund-Engblom, Seppo Leminen, Mika Westerlund, Simon Staffans, Michaela Esch and Risto RajalaWeb series, independent media and emerging online markets: Then and now. Steinar Ellingsen; 3 Crossmedia innovations: Institutional; The AV industry's microcompanies encounter multiplatform production. Indrek Ibrus; 'You make the movies': Audiences as new filmmakers in the age of user-generated content. Aurite Kouts.
- Innovation management in crossmedia production: Leading change in the newsroom. Jose A. Garcia-AvilesExploring the crossmedia content of public broadcasters in Catalonia and Denmark. Rosa Franquet i Calvet and Isabel Villa Montoya; What media logic? Organization of crossmedia production in two medium-sized Norwegian newsrooms. Ivar John Erdal; Notes on contributors.