Корично изображение Електронна книга

Surviving transformation : lessons from GM's surprising turnaround /

Describes the strategic turnaround at General Motors beginning in the early 1990s that has brought it back from the brink of bankruptcy. This work focuses on how other companies in a variety of industries can learn from GM's experience.

Основен автор: Barabba, Vincent P., 1934-
Формат: Електронна книга
Език: English
Публикувано: Oxford ; New York : Oxford University Press, 2004.
Предмети:
General Motors Corporation > Management > Case studies.
General Motors Corporation > Case studies > Management.
General Motors Corporation.
Automobile industry and trade > United States > Management > Case studies.
Organizational change > United States > Case studies.
BUSINESS & ECONOMICS > Structural Adjustment.
Automobile industry and trade > Management.
Management.
Organizational change.
United States > .
Electronic books.
Case studies.
Онлайн достъп: http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=138235
Подобни документи: Print version:: Surviving transformation.
Резюме: Describes the strategic turnaround at General Motors beginning in the early 1990s that has brought it back from the brink of bankruptcy. This work focuses on how other companies in a variety of industries can learn from GM's experience.
Физически характеристики: 1 online resource (xxiv, 256 pages) : illustrations
Библиография: Includes bibliographical references (pages 237-244) and index.
ISBN: 1423720695
9781423720690
1280427876
9781280427879

Подобни библ. документи