Change management : altering mindsets in a global context /
Successful innovation - the key to competitive growth and profit-rests on disciplined management of the innovation process, from idea inception to customer service. This book answers, first, the key questions: Why innovate? What to innovate? How to innovate? and Who innovates? It then provides ten e...
| Основен автор: | Nilakant, V., 1952- |
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| Други автори: | Ramnarayan, S. |
| Формат: | Електронна книга |
| Език: | English |
| Публикувано: |
New Delhi : Thousand Oaks, Calif. :
Response Books ; Sage Publications,
2006.
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| Предмети: | |
| Онлайн достъп: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=278172 |
| Подобни документи: |
Print version::
Change management. |
| Резюме: |
Successful innovation - the key to competitive growth and profit-rests on disciplined management of the innovation process, from idea inception to customer service. This book answers, first, the key questions: Why innovate? What to innovate? How to innovate? and Who innovates? It then provides ten essential and practical tools to help innovators guide their ideas to marketplace success. |
|---|---|
| Физически характеристики: |
1 online resource (355 pages) : illustrations |
| Библиография: |
Includes bibliographical references and index. |
| ISBN: |
9788132100638 8132100638 9780761934684 0761934685 9788132108542 813210854X |