An insider's guide to building a successful consulting practice /
Whether you're a beginner just starting up a consulting practice, or a veteran looking for ways to invigorate your existing business, An Insider's Guide to Building a Successful Consulting Practice is an invaluable resource. Featuring real stories from co.
| Основен автор: | Katcher, Bruce Leslie, 1953- |
|---|---|
| Други автори: | Snyder, Adam. |
| Формат: | Електронна книга |
| Език: | English |
| Публикувано: |
New York :
Amacom,
℗♭2010.
|
| Предмети: | |
| Онлайн достъп: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=437424 |
| Подобни документи: |
Print version::
Insider's guide to building a successful consulting practice. |
Съдържание:
- Deciding which is best for you : employee, contractor, or consultant
- Understanding the economic realities of independent consulting
- Focusing your work on a specific problem or niche
- Choosing a business model
- Establishing your credibility
- Developing and implementing a marketing plan
- Marketing directly to prospects
- Marketing your services through writing
- Marketing your consulting through speaking
- Maintaining your visibility
- Marketing your services through networking
- Selling your consulting services
- Writing proposals that lead to business
- Delivering tangible results
- Make certain your recommendations are implemented
- Maximizing the value of networking meetings
- Marketing even when you're busy
- Losing your motivation
- Becoming lonely
- Diluting your business model
- Charging too little
- Chasing prospects
- Taking stock of what's working and what's not
- Establishing a board of advisers
- Conducting research
- Maintaining readiness to adapt to change.