The encyclopedia of business letters, faxes, and e-mail : features hundreds of model letters, faxes, and e-mail to give your business writing the attention it deserves.
From the Publisher: Business writing has been transformed in our era from long, leisurely letters to fast faxes, instant e-mails, crisp memos, and concise letters. Your reader doesn't have time to waste. And neither do you. That's where The Encyclopedia of Business Letters, Faxes, and E-ma...
| Основен автор: | Bly, Robert W. |
|---|---|
| Други автори: | Kelly, Regina Anne. |
| Формат: | Електронна книга |
| Език: | English |
| Публикувано: |
Franklin Lakes, NJ :
Career Press,
℗♭2009.
|
| Издание: | Rev. ed. / |
| Предмети: | |
| Онлайн достъп: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=355690 |
| Подобни документи: |
Print version::
Encyclopedia of business letters, faxes, and e-mail. |
Съдържание:
- Introduction: Business Writing Basics In The Age Of Electronic Communications
- 12 general tips for better business writing
- How to determine the best medium for your message
- 1: Special Rules, Tips, And Guidelines For Writing Business E-mails
- Three basic rules of business e-mail etiquette
- Tips for avoiding common e-mail blunders
- Guidelines for crating the most effective business e-mails
- 2: How To Format Your Business Letter, Fax, Or E-mail
- Letters
- Faxes
- E-mails
- 3: Job-Hunting And Employment-Related Correspondence
- Correspondence to gain employment
- Correspondence to hire employees
- Other employment correspondence
- 4: Corresponding With Colleagues
- Business greetings
- Requests
- Thank-you correspondence
- Congratulations
- Declining requests and invitations
- Expressions of personal concern
- 5: Corresponding With Vendors
- Hiring vendors
- Placing and receiving orders
- Day-to-day contact
- Problem situations
- Thank-you correspondence
- 6: Corresponding With Employees and Employers
- Day-to-day communications with employees
- Communications with your employer
- Sharing good news
- Announcing bad news
- 7: Communications To Get, Keep, And Satisfy Customers
- Getting business
- Daily business transactions
- Taking care of customers
- Being courteous
- Dealing with problems
- Sample virus protection policy
- 8: Business And Consumer Complaints And Requests
- Business requests
- Business complaints
- Responses to customer complaints
- Consumer requests
- Consumer complaints
- Thank-you correspondence for resolved complaints
- 9: Credit And Collection Correspondence
- Correspondence regarding credit
- Collection notices
- Collection courtesy
- Collection tips
- 10: Sales Communications
- Writing formula that sells
- Sales series
- Tips for writing successful inquiry fulfillment letters
- Word on bounce-back cards
- Follow-ups
- Quotations and estimates
- Agreements
- Correspondence about add-on support
- Order confirmations and "zap" correspondence
- 11: Direct Marketing Communications
- E-mail marketing: making it work for you
- Direct mail sales correspondence
- Lead-generating correspondence
- Instructions for direct marketing design
- Index
- About the authors.