Money for the cause a complete guide to event fundraising /
There has never been a greater need for raising the funds necessary to promote the causes that will help build a sustainable future. In Money for the Cause: A Complete Guide to Event Fundraising, veteran nonprofit executive director Rudolph A. Rosen lays out field-tested approaches that have been am...
Основен автор: | Rosen, Rudolph A. 1952- |
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Формат: | Електронен |
Език: | English |
Публикувано: |
College Station :
Texas A & M University Press,
2012.
|
Издание: | 1st ed. |
Серия: |
Conservation leadership series.
|
Предмети: | |
Онлайн достъп: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=461592 |
Съдържание:
- Why hold an event?
- The secret to successful event fundraising in good times and bad
- Organizing for success
- Learning the basics
- Event business plan
- Programs, policies, and procedures
- Negotiating agreements with service providers
- Creating the perfect setting
- Site selection, rooms, and setup
- Food service
- Entertainment and the master of ceremonies
- The mission and strategic speech making
- Publicity
- Donation acquisition
- Conducting the fundraising
- Tickets and other advance "sales"
- The live auction
- The silent auction
- Raffles and other moneymakers
- Putting it all together
- The big event
- Applying the rules and covering all the angles
- Laws, risks, and liabilities
- Tax matters
- Ethics and security
- Honing to a fine edge
- After the event
- Advanced techniques
- Where to go from here
- Nonprofit resources for nonprofits.