Putting the poor first how base-of-the-pyramid ventures can learn from development approaches /
In order to make progress toward the UN Millennium Development Goals--and particularly in terms of poverty alleviation--business has a pivotal role to play: in terms of core business; purchasing products from the poor; employing them; and selling them affordable services and products. Serving the gl...
Основен автор: | Waibel, Piera. |
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Формат: | Електронен |
Език: | English |
Публикувано: |
Sheffield :
Greenleaf Publishing,
℗♭2012.
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Предмети: | |
Онлайн достъп: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=525549 |
Подобни документи: |
Print version::
Putting the poor first. |
Съдържание:
- pt. 1. Introduction
- pt. 2. Theoretical foundation : serving the base of the pyramid and bottom-up development
- pt. 3. The bottom-up development perspective in BoP practice
- pt. 4. Framing the bottom-up development perspective in the innovation process of BoP ventures
- pt. 5. Final conclusions and reflections on further research.