Successful marketing Simple ideas for building your sales.
Do you have some great ideas for new products or services but lack the skills to market them? Are you currently being hampered in your job by a lack of understanding of basic marketing techniques? Would you like to be taking full advantage of all that new technology offers you in marketing? If you a...
| Основен автор: | Ideas, Infinite. |
|---|---|
| Формат: | Електронен |
| Език: | English |
| Публикувано: |
Oxford :
Infinite Ideas,
2012.
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| Предмети: | |
| Онлайн достъп: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=558523 |
| Подобни документи: |
Print version::
Successful marketing : Simple ideas for building your sales. |
Съдържание:
- Front cover; Title page; Title & subtitle; Copyright; Table of contents; Welcome; One: What is marketing?; Two: Who and where are your customers?; Three: What do your customers want?; Four: Product and price; Five: Place and promotion; Six: Three new marketing Ps: Process, physical evidence and people; Seven: Direct marketing: Dos and don'ts; Eight: Telemarketing with confidence; Nine: Digital marketing.