Journalism and media convergence /
"Journalism is under ever-increasing pressure, due in large part to the phenomenon of media convergence. Not only does media convergence redefine the tasks of journalists and newsrooms, it also re-shapes the business environments of media companies. In this book, international media practitione...
| Други автори: | Nienstedt, Heinz-Werner, (Editor), Russ-Mohl, Stephan, (Editor), Wilczek, Bartosz, (Editor) |
|---|---|
| Формат: | Електронна книга |
| Език: | English |
| Публикувано: |
Berlin :
De Gruyter,
[2013]
|
| Серия: |
Media convergence ;
v. 5. |
| Предмети: | |
| Онлайн достъп: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=604258 |
| Подобни документи: |
Print version::
Journalism and Media Convergence. |
| Резюме: |
"Journalism is under ever-increasing pressure, due in large part to the phenomenon of media convergence. Not only does media convergence redefine the tasks of journalists and newsrooms, it also re-shapes the business environments of media companies. In this book, international media practitioners and researchers describe and analyze the relationships between media convergence and advertising, public relations, social media and other areas of communication posing a challenge to journalism."-- |
|---|---|
| Физически характеристики: |
1 online resource (vi, 176 pages) : illustrations. |
| Библиография: |
Includes bibliographical references. |
| ISBN: |
9783110302899 3110302896 9781299724730 1299724736 |