Likeable business : why today's consumers demand more and how leaders can deliver /
Lays out 11 strategies for organizations of all sizes to spur growth, profits, and overall success. This book helps any leader at a smallor mid-sized company increase profits and spur growth by applying the 11 principles of business likeability, such as: listening, authenticity, transparency, adapta...
| Основен автор: | Kerpen, Dave. |
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| Формат: | Книга |
| Език: | English |
| Публикувано: |
New York :
McGraw-Hill,
c2013.
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| Предмети: |
| Резюме: |
Lays out 11 strategies for organizations of all sizes to spur growth, profits, and overall success. This book helps any leader at a smallor mid-sized company increase profits and spur growth by applying the 11 principles of business likeability, such as: listening, authenticity, transparency, adaptability, simplicity, and gratefulness. |
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| Описание на библ. документ: |
Includes index. |
| Физически характеристики: |
xiv, 220 p. : ill. ; 23 cm. |
| Библиография: |
Includes bibliographical references and index. |
| ISBN: |
9780071800471 (pbk. : alk. paper) 0071800476 (alk. paper) 9780071813730 (hc.) 007181373X (hc.) |