Подобни библ. документи

• Marketing scales handbook multi-item measures for consumer insight research.
  от: Bruner, Gordon C., 1954-
  Публикувано: (2013)
• Marketing scales handbook : a compilation of multi-item measures for consumer behavior & advertising research.
  от: Bruner, Gordon C., 1954-
  Публикувано: (2009)
• Handbook of marketing scales : multi-item measures for marketing and consumer behavior research /
  от: Bearden, William O., 1945-
  Публикувано: (1993)
• Marketing strategies, tactics, and techniques : a handbook for practitioners /
  от: Rogers, Stuart C.
  Публикувано: (2001)
• Strategic marketing : a handbook for entrepreneurs and managers /
  от: Bradway, Bruce M.
  Публикувано: (1982)