Conquering consumerspace : marketing strategies for a branded world /
Welcome to consumerspace, where reality is branded, life and commerce are indistinguishable, and we are what we buy.
Основен автор: | Solomon, Michael R. |
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Формат: | Електронна книга |
Език: | English |
Публикувано: |
New York :
Amacom,
℗♭2003.
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Предмети: | |
Онлайн достъп: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=86803 |
Подобни документи: |
Print version::
Conquering consumerspace. |
Резюме: |
Welcome to consumerspace, where reality is branded, life and commerce are indistinguishable, and we are what we buy. |
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Физически характеристики: |
1 online resource (xii, 276 pages) : illustrations |
Библиография: |
Includes bibliographical references (pages 251-265) and index. |
ISBN: |
0814427227 9780814427224 9780814407417 0814407412 |