Корично изображение Електронна книга

Management, marketing and promotion of library services based on statistics, analyses and evaluation /

Contains presentations from managers of different types of libraries, researchers and educators from five continents describing their experiences with research methods, data collection, evaluation, performance measurement, best practice strategies and policies.

Автор-организация: International Federation of Library Associations and Institutions. Management and Marketing Section., IFLA Satellite Meeting
Други автори: Flaten, Trine Kolderup.
Формат: Електронна книга
Език: English
French
Публикувано: Mu˜nchen : Saur, 2006.
Серия: IFLA publications ; 120/121.
Предмети:
Libraries > Marketing > Congresses.
Public relations > Information services > Congresses.
Libraries > Public relations > Congresses.
Advertising > Information services > Congresses.
Libraries > Planning > Congresses.
Strategic planning > Congresses.
Library administration > Congresses.
Library statistics > Congresses.
Bibliotecas > Mercadotecnia.
Relaciones publicas > Servicios de informacion.
Relaciones publicas > Bibliotecas.
Publicidad > Servicios de informacion.
LANGUAGE ARTS & DISCIPLINES > Library & Information Science > Administration & Management.
Advertising > Information services.
Libraries > Marketing.
Libraries > Planning.
Libraries > Public relations.
Library administration.
Library statistics.
Public relations > Information services.
Strategic planning.
Bibliotheekdiensten.
Management.
Public relations.
Marketing.
Fo˜rderung.
Bibliotheksverwaltung.
Dienstleistung.
Bibliothek.
Electronic books.
Conference papers and proceedings.
Онлайн достъп: http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=259758
Подобни документи: Print version:: Management, marketing and promotion of library services based on statistics, analyses and evaluation.
Онлайн достъп от Библиотека ”Паница” на Американския университет в България:

http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=259758
Провери в Paniza Library, AUBG Сигнатура: Z716.3 .M36 2006eb

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