Strategic customer service : managing the customer experience to increase positive word of mouth, build loyalty, and maximize profits /
The success of any organization depends on high-quality customer service. But for companies that strategically align customer service with their overall corporate strategy, it can transcend typical good business to become a profitable word-of-mouth machine that will transform the bottom line. The au...
| Основен автор: | Goodman, John A. |
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| Формат: | Електронна книга |
| Език: | English |
| Публикувано: |
New York :
Amacom,
℗♭2009.
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| Предмети: | |
| Онлайн достъп: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=274210 |
| Подобни документи: |
Print version::
Strategic customer service. |
| Онлайн достъп от Библиотека ”Паница” на Американския университет в България: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=274210 |
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| Провери в Paniza Library, AUBG | Сигнатура: |
HF5415.5 .G672 2009eb |
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