Audience analysis
In Audience Analysis, author Denis McQuail provides a coherent and succinct account of the concept "media audience" in terms of its history and its place in present-day media theory and research. He describes and explains the main types of audience, alternative theories about the audience,...
Основен автор: | McQuail, Denis. |
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Формат: | Електронен |
Език: | English |
Публикувано: |
Thousand Oaks, Calif. :
Sage Publications,
℗♭1997.
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Предмети: | |
Онлайн достъп: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=474146 |
Подобни документи: |
Print version::
Audience analysis. |
Онлайн достъп от Библиотека ”Паница” на Американския университет в България: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=474146 |
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Провери в Paniza Library, AUBG | Сигнатура: |
P96.A83 M39 1997eb |
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