Global Experience Industries the Business of Experience Economy.
The experience economy is a fourth economic field, different from commodities, goods and services. Experiences are an economic value that is added to a product or identical with a product. When you buy an experience, you pay to spend time enjoying a series of memorable events that a company stages t...
Основен автор: | Christensen, Jens. |
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Формат: | Електронен |
Език: | English |
Публикувано: |
Santa Barbara :
Aarhus University Press,
2009.
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Предмети: | |
Онлайн достъп: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=515496 |
Онлайн достъп от Библиотека ”Паница” на Американския университет в България: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=515496 |
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Провери в Paniza Library, AUBG | Сигнатура: |
HF5415.5 .C47 2009 |
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