Корично изображение Електронна книга

Secrets of power negotiating for salespeople : inside secrets from a master negotiator /

In this revised and updated paperback edition, master negotiator Roger Dawson gives salespeople an arsenal of tools that can be implemented easily and immediately to enable a quantum leap in sales.

Основен автор: Dawson, Roger, 1940-
Формат: Електронна книга
Език: English
Публикувано: Franklin Lakes, N.J. : Career Press, ℗♭1999.
Предмети:
Онлайн достъп: http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=25153
Подобни документи: Print version:: Secrets of power negotiating for salespeople.
Съдържание:
  • Preface: Nothing Happens Until Somebody Sells Something
  • at a profit
  • The Importance of Negotiating
  • Selling in the New Millennium
  • Win-Win Sales Negotiating
  • Negotiating Is Played by a Set of Rules
  • Beginning Sales Negotiating Gambits
  • Ask for More Than You Expect to Get
  • Bracketing
  • Never Say Yes to the First Offer
  • Flinching
  • Playing Reluctant Seller
  • Concentrate on the Issues
  • The Vise Gambit
  • Middle Sales Negotiating Gambits
  • Higher Authority
  • Avoid Confrontational Negotiating
  • The Declining Value of Services
  • Never Offer to Split the Difference
  • The Hot Potato
  • Trading Off
  • Ending Sales Negotiating Gambits
  • Good Guy / Bad Guy
  • Nibbling
  • Patterns of Concessions
  • Withdrawing an Offer
  • Positioning for Easy Acceptance
  • Writing the Contract
  • Why Money Isn't As Important As You Think
  • Buyers Want to Pay More, Not Less
  • Things That Are More Important Than Money
  • Finding Out How Much a Buyer Will Pay
  • Secrets of Power Sales Closing
  • The 4 Stages of Selling
  • 24 Power Closes
  • Questionable Closes
  • How to Control the Negotiation
  • Negotiating Drives
  • Questionable Gambits and How to Counter Them
  • Negotiating with Non-Americans
  • Negotiating Pressure Points
  • Handling Problem Negotiations
  • Handling the Angry Person
  • Understanding the Other Negotiator
  • Developing Personal Power
  • Understanding the Personality of the Buyer
  • Win-Win Sales Negotiating
  • Also by Roger Dawson
  • Speeches and Seminars.