Winning at new products : accelerating the process from idea to launch /
Основен автор: | Cooper, Robert G. 1943- |
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Формат: | Електронна книга |
Език: | English |
Публикувано: |
Cambridge, Mass. :
Perseus Pub.,
℗♭2001.
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Издание: | 3rd ed. |
Предмети: | |
Онлайн достъп: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=71117 |
Подобни документи: |
Print version::
Winning at new products. |
Физически характеристики: |
1 online resource (xiii, 425 pages) : illustrations |
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Библиография: |
Includes bibliographical references (pages 399-411) and index. |
ISBN: |
0585417636 9780585417639 0738204633 9780738204635 |