Global sport sponsorship /
"Estimated to have an annual worth of more than US$25 billion, the global sport sponsorship industry has become of vital importance to anybody interested in understanding the sport-commerce nexus. Global Sport Sponsorship is the first text to provide a comprehensive, multi-disciplinary analysis...
Other Authors: | Amis, John, 1968-, Cornwell, T. Bettina. |
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Format: | eBook |
Language: | English |
Published: |
New York, NY, USA :
Berg,
2005.
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Series: |
Sport, commerce and culture.
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Subjects: | |
Online Access: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=231123 |
Related Items: |
Print version::
Global sport sponsorship. |
Available on the Internet from American University in Bulgaria: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=231123 |
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Check holdings at Paniza Library, AUBG | Call Number: |
GV716 .G57 2005eb |
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