Researching the public opinion environment theories and methods /
Researching the Public Opinion Environment: Theories and Methods informs the reader on the rationale, purposes, theories, and methodologies involved in researching the public. The book is divided into four parts. Part One looks at the theories and systems relevant to opinion research. Part Two addre...
| Main Author: | Ferguson, Sherry Devereaux. |
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| Format: | Electronic |
| Language: | English |
| Published: |
Thousand Oaks :
Sage Publications,
2000.
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| Series: |
Sage series in public relations ;
v. 3. |
| Subjects: | |
| Online Access: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=477894 |
| Available on the Internet from American University in Bulgaria: |
http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=477894 |
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| Check holdings at Paniza Library, AUBG | Call Number: |
HM1236 .F47 2000eb |
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